As part of the 2011 GSB Entrepreneurship Conference, John Paul DeJoria, Founder of John Paul Mitchell Systems and The Patron Spirits Company, delivered a keynote address. John Paul DeJoria's rags-to-riches biography exemplifies the American dream - he is a first generation American turned entrepreneur, philanthropist, government servant, and pillar of the business community. Chapters: 1. How America Still Works www.youtube.com 2. John Paul Mitchell: A Global Company is Born www.youtube.com 3. Starting a Business with Little or No Money www.youtube.com 4. How to Build Your Business www.youtube.com 5. Product Placement and Design www.youtube.com 6. Creative Pricing Strategies www.youtube.com 7. Management Techniques: Maintaining a Loyal Work Force www.youtube.com 8. Maintaining Product Integrity www.youtube.com 9. The Paul Mitchell Culture www.youtube.com 10. Overcoming Obstacles www.youtube.com 11. 'The Four Agreements' www.youtube.com 12. The Ultimate High www.youtube.com 13. From Hair Care to Tequila www.youtube.com 14. Student Q & A: How Street Smarts Lead to Profits www.youtube.com 15. Student Q & A: What Kept You Going? www.youtube.com 16. Student Q & A: Selling the Idea www.youtube.com 17. Student Q & A: Picking the Right Partner www.youtube.com 18. Student Q & A: Timing is Everything www.youtube.com 19. Student Q & A: Hiring the Right Employee www.youtube.com Related Links: www.econference.org http www.gsb.stanford.edu www.gsb.stanford.edu www.gsb.stanford.edu
Tags: Entrepreneurship, start-ups
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